Paid Social Manager
Company: Deutsch New York
Location: New York
Posted on: October 18, 2024
Job Description:
We are looking for a Paid Social Manager to join our Media team
here at Deutsch NY, working within Growth Marketing and reporting
to our Paid Social Director. You'll be responsible for overseeing
daily paid social activities across Meta, TikTok, and Snapchat,
with a primary focus on Meta Ads. Experience in managing
purchase-optimized campaigns is required.
Your role will involve building, analyzing, and optimizing
campaigns to achieve performance objectives.
WHAT YOU'D DO
- Collaborate with Paid Social and Brand teams to develop,
refine, and execute overarching paid social strategy and growth
plan
- Oversee the development and management of campaigns across
Meta, TikTok, and Snapchat, to consistently achieve performance
goals
- Analyze emerging trends and generate data-driven insights to
enhance Performance Marketing strategies and tactics
- Guide the assessment of current and emerging platforms, while
proactively identifying opportunities for testing and
innovation
- Work closely with data team to efficiently analyze and evaluate
campaign performance, interpret insights, and optimize strategies
for better results in real-time
- Develop and implement data-driven insights to optimize creative
strategies and audience performance
- Work with internal teams to ensure campaigns align with overall
marketing strategies
WHAT YOU'VE GOT
- 4+ years of experience in Meta ads or Paid Social within DTC or
media agency settings
- Experience in DTC and/or Performance Marketing is
required
- A strong understanding of Meta Ads Manager is essential, with
experience in TikTok,
- Snapchat, and other platforms being a plus
- Extensive experience executing paid social media strategies,
preferably within the DTC space
- Familiarity with influencer marketing, whitelisting or spark
ads
- Certifications in Meta, TikTok and/or Google Analytics are a
plus
- A strong passion for Paid Social, with an interest in emerging
trends and innovations
- Detail oriented individual with ability to demonstrate critical
and analytical thinking
- Ability to multitask in a fast paced environment and work
collaboratively across different working styles
Education:BA/BS Marketing, Communications, or other related
field
Salary:$90,000.00 - $100,000.00, commensurate with experience.
Location: NYC Office
Hybrid schedule: Tuesday - Thursday, in-office or as needed for
client meetings.
#J-18808-Ljbffr
Keywords: Deutsch New York, Westport , Paid Social Manager, Executive , New York, Connecticut
Didn't find what you're looking for? Search again!
Loading more jobs...